Media Contacts’ affiliate capabilities and services offered will vary by market because of networks, pricing, regulations and other factors. Nonetheless Media Contacts offers a fundamental offering focused around attribution, de-duplication, strategic affiliate selection, and dynamic pay out structures as the core of any affiliate services offered. In the UK, Media Contacts operates their own in-house network while other markets like the US more often use 3rd party networks like Commission Junction. In any case and whatever networks are deployed, the key to any affiliate program is proper attribution and insight into how they perform in context to other media activities. This will always ensure the most efficient overall effort by maximizing results and minimizing any negative pricing implications from overlap. Media Contacts’ use of the Artemis™ and Adnetik platforms is a very unique and powerful combination to maximize sales.